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Sales Support Representative - alfanar Electric


Group overview:

Headquartered in Riyadh, Saudi Arabia, we operate construction and manufacturing businesses, design & development centers and a host of facilities in the Middle East and other countries.


alfanar is involved in:

  • Electrical, Electromechanical and Civil Engineering Construction
  • Manufacturing and Marketing Electrical Construction Products
  • Allied Engineering Services


Our Main Divisions:

  • alfanar electric
  • alfanar Construction
  • alfanar Building Systems


alfanar electric

alfanar electric is the industrial arm of alfanar, manufacturing a variety of low, medium and high voltage electrical construction products.


alfanar electric operates industries in:

  • Riyadh and Jubail, Saudi Arabia
  • Dubai, UAE
  • London, UK

alfanar has a development and engineering center in Chennai, India.


Industrial Complex, Riyadh

The center of alfanar’s industrial activities is alfanar Industrial Complex situated in the Third Industrial Zone on Al-Kharj Road, Riyadh.

Spread across 700,000 square meters, the Complex houses alfanar’s facilities.

The Complex has a comprehensive infrastructure including a data and communication center as well as a commercial zone.

Job Purpose

This position exists to support activities in Sales Department, starting of sales Inquiry / Negotiation with Clients / sales collection efficiently, in timely manner and quality standards as per the defined policies and procedures to achieve departmental operational plans and developments.

Key Accountability Areas

  • Conducting field visits to under construction or finishing sites
  • Introduce types of products of alfanar in general.
  • Creating a trust-based relationship with the targeted group of customers (End Users - Electricians - Contractors) ensuring that the target of this team is achieved.
  • Follow-up all sites assigned for him, starting from foundation stage to finishing.
  • Completing sales process in line with the company strategy and the needs of the target customers
  • Follow-up the details of the sales process with the concerned department to ensure that it is completed as required and target customer (Distributor)
  • Visit assigned locations (by studies department) within his geographical area, and as per the objectives of the study determined by the line manager
  • Publishing promotion materials (according to the objectives of the marketing team) for target customers in a way that raises awareness towards the company products and services, which contribute to creating verbal advertising at the community level
  • Obtaining specific information from field visits regarding company products, competitors,
  • number of construction sites, surveys, and requested studies
  • Coordinating with the project sales team effectively and continuously to ensure the success of the sales process in case the target customer is in the scope of the project sales team.

Role Accountability

HR Proficiency:

  • Collaborate with teams to get the work effectively achieved.
  • Ensure effective communication with peers and managers and show openness to directions and feedback.


  • Execute the planned activities to meet the operational and development targets as per delivery schedules.
  • Use resources effectively to achieve objectives within efficient cost and time.


  • Assist to solve any related issues arise and escalate any complex operational problems.


  • Follow quality requirements and specifications for services, processes, or related activities.

Business Process:

  • Execute and comply related tasks as per defined policies, procedures, and work instructions

Health, Safety, and Environment:

  • Adhere to all Safety procedures and regulations.

Academic Qualification

Diploma Degree in Electrical Institute

Work Experience

2 to 5 Years

Technical / Functional Competencies

Sales Technical Support
Solution Sales Support
Consultative Sales Support

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